Currently at R/GA.
I am a designer with a focus on
graphic and product design.



League of Legends X Work & Co.
New Player Platform
Brief 
Riot Games approached Work & Co in 2018 to create an updated brand system for its game, League of Legends. The client was looking to refresh its current gaming platform while coming up with ways to recruit and retain new players through its digital platform. 

I worked closely with the team out of PDX to come up with concepts designed to improve the new player journey. Due to the confidential nature of the work, I am unable to publically show this work. If you wish to view this project, please contact me!



 

Client.................Riot Games, League of Legends
Agency..............Work & Co.
Role...................Design Intern
Field..................Digital Design, Systems Design, Research
Date...................June-August 2018










Mark
© Alexander Y. Kim, 2018